Parmi Lifewear

Summer Essentials

Summer Essentials

Designed for endless play, travel, and riding every path ahead – Parmi presents premium essentials built for the great outdoors and designed for urban fun. Inspired by the Canadian landscape.

Born in the Canadian Landscape
Canadian brand established in Mont-Tremblant where the outdoors is the real life.
Responsible Fashion
Oeko-Tex, Bluesign® & GOTS certified material, audited factories and 100% eco-friendly packaging.
Never Tolerate Compromise
A quality that stands the test of time, and an assurance of a cleaner tomorrow.
Delight Experience
Personalized Service. Simple. Free Express Shipping. Simple Returns.


Designed in Mont-Tremblant, Canada and made in Europe, our premium, versatile, and sustainable essentials are meant to keep the pace – anytime, anywhere – in the city or on the mountains. Combining the best of cycling, outdoor living, fashion and innovation to simplify your experience and help you reach new heights, regardless of the route you choose.

Our playground has no limits. And our product path never ends.
- One product.