Premium Technical Lifewear

Made For Your Active Time

Made For Your Active Time

Designed for endless play, travel, and riding every path ahead – Parmi presents premium essentials built for the great outdoors and designed for urban fun. Inspired by the Canadian landscape.

No Frills. No Compromising.

Meet the essentials that have beed designed to combine minimalist aesthetic, versatility and sustainability. All our clothes are designed locally in Mont-Tremblant, and produced in Europe with the best manufactured of the industry.

Parmi Sustainable Engagement : 100% Green Energy, Minimal Waste and Ecological Innovative Production Process.

A drop that reflects Parmi versatility

Made For Your Active Time

With its new 2024 drop, Parmi reinforces its commitment by offering premium quality and exceptionally versatile essentials, specifically made to simplify the daily lives of outdoor enthusiasts.

Bridging the boundaries between outdoor functionality and fashion sophistication like never before.

Minimalist Aesthetic
Uncompromising Versatility
Impeccable Quality
European Production
Minimalist Aesthetic
Uncompromising Versatility
Impeccable Quality
European Production

Merino Wool, Why We Picked It

Everything you need to know about the world’s highest-performing natural fiber : Merino Wool.

We make durable, smart and functional outdoor essentials designed with fabrics of the finest quality to ensure comfort and style, whether you are enjoying a high-pace outdoor activity in the trails or moving around in the city. Quality and sustainability are never compromised.

Simplify The Outdoor Experience.

Born in the Canadian Landscape
Canadian brand established in Mont-Tremblant where the outdoors is the real life.
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Responsible Fashion
Oeko-Tex, Bluesign® & GOTS certified material, audited factories and 100% eco-friendly packaging.
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Delight Experience
Personalized Service. Simple Buying Process. Fast Shipping. Simple Returns.
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Never Tolerate Compromise
A quality that stands the test of time, and an assurance of a cleaner tomorrow.
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